Usually I wait until the day of the official launch to post my thoughts and reviews on a new range but my thoughts on the Sorbet make-up collection could NOT wait.
The South African beauty scene was set alight this past week when 30 of us were privy to the exclusive launch of the Sorbet make-up and accesories range. My Twitter, Facebook and Instagram were all buzzing the entire day with millions of questions on the pricing, where it will be released, what were the shades like, wearing ability etc etc. In my three years blogging about beauty, this is definitely on the list as one of the most anticipated launches!
Tlhe missing piece to our beauty jigsaw was makeup, and, with the help of our skincare experts we set about creating a complete makeup range. We all know that makeup is about how it makes you look, right? Well actually we think that the way your skin looks and makes you feel is pretty important too. In our world we are a little obsessed about healthy looking skin so the best way to ace your base and get a ﬂawlessly gorgeous ﬁnish has got to start with getting the right foundation for your skin…
– Official Press Release
Sorbet started up The Skin Tone project and enlisted the help of nearly 3000 local women nationwide. All in the endeavor to create a foundation range to match every skin tone across our beautiful nation. Through trial and error – three years later – they landed on 28 shades. Officially one of the most extensive foundation ranges to be found in South Africa.
Apart from the impressively large selection of foundation shades, there are also four variations. Literally, LITERALLY, something for everyone.
You have Face First (R289,95) if you are after more of a serum type light to medium coverage. There is the Cover & Go Concealer and Foundation for a full coverage for a more oily skin type. The Bare Faced (R259,95) is a light coverage liquid foundation with SPF 6. And finally, the Air Time Matte Mousse Foundation (R199,95). This contains 40% MORE product than other mousse foundations on the market.
The #SorbetMakeUp team have released what they call their ‘Sorbet Stars’. Being the nine products which they know will come to be award winning and loved by the masses! And YES, I have included pricing! They consists of:
- Sorbet Prep & Poreless All-In-One Super Face Primer – R149,95
- Sorbet Under Cover Undereye Concealer – R179,95
- Sorbet Cover & Go Concealer and Foundation – R299,95
- Sorbet What a Cheek Blush Cheek Stamp – R169,95
- Sorbet Shimmer & Glow Shimmer Bronzer – R199,95
- Sorbet Glow & Tell Liquid Highlighter – R149,95
- Sorbet Stroke of Genius Precision Pen Eyeliner – R199,95
- Sorbet Lash Cheat Volume and Lengthening Mascara – R159,95
- Sorbet Get Lippy Moisturising Lip Colour – R139,95
As well as this huge selection of cosmetics, there is also a generous selection of accessories and brushes. We are talking face brushes, face sponges, brush cleaners, makeup wipes and more. Even sharpeners, beauty mirrors and setting sprays. Sorbet has seriously hit every nail on every head with this launch.
I will be testing the rest of the goodies I received over the next few weeks as to bring you some individualized reviews. In the meantime, let me know in the comments which items you would like more info on. I will definitely be buying some items the day of the launch! And hopefully this can offer you some guidance as to what your first #SorbetMakeUp purchases will be. (EDIT: I would suggest all if I could…)
The entire cosmetic and accessories range will hit shelves on 1st March 2018 in 120 Clicks stores and 40 Sorbet salons. Participating Sorbet and Clicks stores will have Match Me experts ready to help you find your perfect shade!